I recently had a great conversation with Libby Gill in the Business Salon about her new book, “Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands”.
Among her other great books, she is also an internationally recognized executive coach and branding expert with over 20 years of industry experience. Libby has worked with some of the best in the business including ABC-Disney, Nike, PayPal, and Warner Brothers just to name a few.
FYI, Libby also launched Dr. Phil, which was no easy feat.
1. Quick overview of the 7 Cs with a focus on the woman solopreneur
2. Clarify – How Purpose, Premise, Promise combine to create your Value Proposition
3. How to identify the right Credibility Boosters up front to accelerate Collaboration and Connection?
A financial expert, Pamela is the author of the groundbreaking book Bank on Yourself:The Life Changing Secret fo Growing and Protecting Your Financial Future – which reveals the secrets to taking back control of your financial future that Wall Street, banks, and credit card companies DON’T want you to know.
She investigated more than 450 savings and retirement planning strategies seeking an alternative to the risk and volatility of stocks and other investments. Her research led her to a time-tested, predictable method of growing and protecting wealth now used by more than half a million people.
This was a fascinating conversation as we explored the following questions and more:
- WHAT is a Bank On Yourself Plan?
- Has it REALLY been around for 160 years?
- Your advice is radically different from both Dave Ramsey and Suze Orman – what are the key differences?
- How can a woman entrepreneur use Bank On Yourself as a financing vehicle for their business, even when no banker will loan her a dime?
- How can women entrepreneurs use Bank On Yourself to not retire broke?
- Is it too late to start a Bank On Yourself Plan, if you are a woman entrepreneur over 50?
- Walt Disney and JC Penney both used this type of plan to finance their businesses?
Pamela’s new book: Bank On Yourself Revolution: Fire Your Banker, Bypass Wall Street, and Take Control of Your Own Financial Future. (And by the way, THIS ‘Revolution’ WILL be televised ;-))
Ladies, you really have to listen to this one. It’s MIND-BLOWING what we don’t know about this potential business financing vehicle.
Jan Phillips wrote this white paper in 2006, using Michael Stelzner’s white paper on… “How to Write a White Paper” (thanks Michael 😉 …designed to help market the book she was writing for 9th Element Group, our angel-funded, short-lived “business of thought leadership” consulting company.
You can download it RIGHT here:
Visionary Thought Leadership. (PDF, opens new window, no registration required)
I think it’s time we revived it, let me know what you think when you read it, it’s obvious to me now that we were way ahead of our time.
Enjoy the read, and if you like it…
You’ll LOVE the award-winning book companion book we published titled “The Art of Original Thinking: The Making of a Thought Leader”
(Amazon.com and in bookstores too)
Also, go check out Jan Phillips and tell her what an amazing predictor she is… (well, I guess we all were – we all added content and insight). You’ll love her site. Tell her Michelle Price sent you.
One week prior to her final divorce court date, Lauren Miller was diagnosed with stage-three breast cancer and told she had a 50 PERCENT CHANCE OF SURVIVAL. How’s THAT for stress?
She’s launching her book “99 Things You Wish You Knew BEFORE Stressing Out!” today and I am hosting her for a Guest Blog Tour this week. I’ll be posting a tip from the book every day…ENJOY!
This first tip is from Chapter 1: TO STRESS? OR NOT TO STRESS?
Ahhh… that is the question. Did you know you have the ability to choose your response to any and every situation that unfolds before you in life? When you remember this truth, it is very empowering and will be of great worth as you journey through life. Your choice of response will also make all the difference in the outcome. When you choose any strong emotional response, know that you cannot see things for what they really are because you are blinded by the intensity of the emotion. You might say, “Well, I can’t help myself, that’s just how I respond,” which comes from your subconscious patterns of behavior. However, when you become conscious of behaviors and responses that no longer serve you, you are in a position to shift back to peace. To choose to stress or not to stress, the choice is yours. Simply taking a few deeps breaths between the situation and your response to it can give you a little gap of empowerment to choose peace over panic.
Tip #1: Know Stress; Know Dis-ease…No Stress; No Dis-ease.
A recent study out of UCLA’s Jonsson Comprehensive Cancer Center revealed that chronic stress acts as a sort of fertilizer to cancer cells. If you know anything about the physiological effects of stress on the body from high blood pressure to increased cortisol levels and a compromised immune system you might say, “You think?” At least that’s what I said when I read the findings.
It was one week prior to my final divorce court date when I was diagnosed with stage-three breast cancer. Because I don’t believe in divorce (in my tribe you stay married for life) I was under some serious stress and my body was talking to me about it all.
Have you ever broken down the word disease? Dis-ease: Feelings of uneasiness in the body due to perceived situations that are seen by the viewer as a potential threat to their safety (emotionally, physically or spiritually).
Two of your core needs in life are connection and safety. When you feel unsafe you feel dis-connected and you begin to stress out: “Oh no, I’m not safe; I might fail; I might be fired; I might be unseen, unheard, or overlooked.”
One way to disconnect from feelings of insecurity is to connect to that which is secure within you—along with what you value most in life. What do you value most in your life?
I would venture to guess that it exists beyond the five senses. Make a list of everything that you value most in this life and take time every day to nurture one or two things on that list. You will find that when you align yourself to that which you value most, you fertilize your sense of safety in all situations. This, in turn, releases a sense of ease in your body.
Surely, a portion of the time you spend Skyping, texting, emailing and cell phoning can be used to create ease in your daily life, especially knowing it has the potential to save your life. When your priorities are clear your decisions are easy, which in turn lowers the stress and dis-ease level inside of your body.
Remember, it’s your choice. One of my daily mantras is “people before things.” Each time I practice this throughout the day I am given the opportunity to choose between the essential and the nonessential. When you connect with the essential, the result is a life of value and inner peace. As Dr. David Hawkins points out, “Peace is the natural state when truth prevails.”
Align yourself with truth, what is good, pure, excellent and praiseworthy.
My good friend Michelle Anton pointed me to this book video (below) on Tribal Leadership today. She knows I am a fascinated, curious human being when it comes to anything related to social networks.
I like it because it’s a serious book sales tool that actually doesn’t badger you to “buy the book”. Plus, it’s one of the BEST models for a book blogsite I’ve seen in a very long time. (There was a super great book blogsite that I found a year or so ago. Alas, for the life of me, I CANNOT find it again. Bummer.) Oh well, this one inspired me to actually share it.
The video focuses on educating the viewer about the 5 Stages of Tribes in companies. The authors say it takes at least 20 people to be labeled a “tribe”. Less than 20 and it’s a “team”. Through the video, the author demonstrates by sharing his knowledge that he is an expert on this topic.
Perfect way to get me to buy a single book. The authors have also developed various packages that make it easy to buy “multiple” copies. So if a manager or executive wants to buy a book for members of her team or tribe, she can do that, and get more stuff as a bonus.